Memorabilia.Expert is offering this amazing collection of negatives, vintage First Generation photographs and autographs from the Movie Star News archives.
The family business, which eventually became Movie Star News, began in 1938 when Irving Klaw and his sister Paula opened a struggling used bookstore at 209 East 14th Street in Manhattan. After Klaw observed teenagers frequently tearing out photos from his movie magazines, he saw an opportunity and started selling movie star photos and lobby photo cards. He set up a small box of used movie stills.
When these quickly sold, he contacted the studios for more stills. Irving approached the studios directly back when most Hollywood studio marketing departments lined Manhattan’s 11th Ave and discovered they were in the habit of throwing away their print materials after a film had had its run. Irving bought as much as he wanted for almost nothing, convincing the marketing departments he was doing them a favor. Irving would take these originals and negatives meant for magazine and newspaper art departments and reproduce 8×10 glossies of them directly for the purchasing public. The customers could order by item number from catalogs of sample photos.
These sold so well that he stopped selling books and moved the store from the basement to the street-level storefront and renamed it Irving Klaw Pin Ups. Business thrived, and the self-named “Pin-Up King” moved to 212 East 14th Street and took on the name “Movie Star News”. Movie Star News was a NYC landmark and is a collection of vintage pin-up, bondage, and Hollywood photos amassed over the course of 73 years by Irving Klaw, his sister Paula Klaw and nephew Ira Kramer– nearly 3 million images and 250,000 negatives. The bulk of the film archive covers the years 1938 to 1979 with many photos dating back to 1915; 11,500 movies and 5,000 actors are represented. Many have never been used for licensing.